People Who Executed Their Plans Absolutely Perfectly And It’s Truly Inspiring

Shut Up And Take My Money

Photo Credit: Instagram / @some_bull_ish

This is one of the best signs you could put outside of a coffee shop. While everyone else has “thanks a latte” on their chalkboard, these people use self-depreciation to their advantage.

Not only does self-deprecating marketing sell curiosity to the customer, but it also is scientifically proven to sell more coffee. That’s not true, but you believed it for a second, didn’t you? Coming up, a VIP table that has an emphasis on the PEE and it’s kind of brilliant.